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Mistakes that eCommerce Brands Make using PMAX Campaigns Within the competitive environment of online shopping, Performance Max (PMAX) campaigns provide a foundation in businesses looking to grow. Yet, a large majority of companies aren’t using the full power of PMAX and are therefore missing opportunities to scale as well...
In the ever-changing industry of digital marketing, Google has consistently been in the forefront, transforming the way that businesses interact with their customers. One of the innovations is the PMax campaign, a game changer that has opened new opportunities for advertisers. In this blog article, we will look at what PMax...
Branding requires mapping a series of steps in the customer journey, which start from the point of consideration from a potential buyer and goes all the way to ensure that once someone purchases the product, he is serviced when there is a problem. This is where customer service as...
Branding requires mapping a series of steps in the customer journey, which start from the point of consideration from a potential buyer and goes all the way to ensure that once someone purchases the product, he is serviced when there is a problem. This is where customer service as...
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